We help Shopify apps scale: Traffic, Conversion, Monetization

Methodology

The Convert2x funnel optimization framework helps Shopify apps find and prioritize keywords, scale traffic with SEO and paid ads, price correctly, and optimize Shopify app store page and post-install funnel.

 

The convert2x conversion funnel optimization framework

Analysis & growth suggestions (2 weeks)

Analysis

  • Company, product, customers, use cases 
  • Funnel Overview
  • Traffic sources and keywords
  • Current performance marketing
  • Landing page/website
  • App card
  • App store page listing
  • Pricing 
  • Post-install flow inc. onboarding
  • Dashboard
  • Customer communication across all steps
  • Top competitors’ app store listings, pricing, and funnels

 

Recommendations

  • Summary of findings
  • Growth plan
  • Presentation and discussion

Growth plan execution (2 months)

  • Keyword research and prioritization
  • Performance marketing optimization in Google and Shopify ads
  • Landing page optimization
  • App card and app store page listing optimization for SEO and conversion
  • Pricing optimization
  • Post-install flow optimization, inc. onboarding 
  • Dashboard improvements
  • Full-funnel trigger-based communication
    • Reviews 
    • Onboarding
    • In-trial
    • Monetization

 

Ongoing app scaling and optimization

  • Performance marketing optimization and expansion
  • App store keyword-based SEO optimization
  • Continuous conversion optimization
  • Monthly reporting

Grow your Shopify app profitably

We help Shopify apps find and prioritize keywords, scale traffic with SEO and paid ads, maximize monetization, and optimize the Shopify app store page and post-install funnel.

Our clients say

I’ve worked with many consultants before, who are just in it to sign another client and make another dollar. Boaz is far from that type of person. There haven’t been many people in my career who I’ve worked with that “get it” quite like Boaz. He uses a data-driven approach and industry knowledge to provide strategies that work. He helped us optimize some areas of our business better than I could have imagined. I thought some of the projections he proposed to us were impossible, but we’ve actually outperformed these and are still on our way up. I couldn’t recommend Boaz more (unless you are a competitor, in which case he sucks…)

Jared Goetz, Founder & CEO, Zendrop

We had a great experience on our funnel optimization project. Boaz was instrumental in helping us improve our funnel, which ultimately led to doubling our conversion rate and tripling our sales.

Yotam Idan, Co-Founder and CEO, Weski

Boaz helped us build a cohesive digital funnel and improve our customer experience. He is a seasoned marketer who understood our brand positioning, value, and the competitive landscape.”

Zohar Gilad, Co-Founder and CEO, Instant Search +

Boaz and his team delivered a highly rigorous, professional, and impactful project to optimize our conversion funnel and we would not hesitate to recommend Convert 2x to other businesses looking to realize exponential returns.”

Hannah Feldman, Co-Founder, Kidadl
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Funnel optimization insights

How to grow your Shopify app: traffic, pricing and funnel optimization.

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Shopify app funnel optimization part 1: Shopify app store page to Shopify app install.

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B2b SaaS: How we multiplied conversion rate by 16x and scaled to a $100M exit

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