Nail your funnel to scale your startup

Funnel Insights

A funnel is a series of steps you take your users through on the way to become your customers. There are different kinds of funnels, such as eCommerce funnels, lead funnels, marketing funnels and purchase funnels. An optimal funnel feels natural. There are no surprises. The right information is presented at the right time. The main concerns are addressed. The offers are compelling. The flow makes sense. It’s irresistible.

Use the funnel optimization resources below to create the perfect funnel for your target customers.

Shopify app scaling tips

Grow your Shopify App in 2025, Part 2: Shopify App Conversion Optimization Best Practices
04:18 PM, Dec 05
Discover how to grow your Shopify app in 2025 by optimizing its conversion funnel. Learn actionable strategies to enhance every step, from app store page visit to paying customer.
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Grow your Shopify app in 2025 – Part 1: Marketing & Traffic Acquisition
03:59 PM, Nov 19
Discover how to grow your Shopify app in 2025 with part 1 of this series, focusing on marketing and traffic acquisition to drive top-of-funnel traffic and scale your app effectively.
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Fix Your Conversion Funnel To Grow Your Shopify App
12:29 PM, May 26
For most Shopify apps, optimizing the funnel is the best growth hack. Most apps can double their conversion rate. Doubling the conversion rate can leads to 3x+ growth.
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How to grow your Shopify app to $100K MRR and beyond
08:25 PM, Nov 06
Master the three pillars of Shopify app growth required to grow your Shopify app above $100K MRR: traffic, conversion, and monetization.
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How to double your Shopify app store page visitors
11:30 AM, Aug 29
Your Shopify app store page kickstarts conversions. More merchants mean more customers. Boost traffic, enhance SEO, and expand sources for aggressive growth.
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Grow your Shopify app profitably

We help Shopify apps find and prioritize keywords, scale traffic with SEO and paid ads, maximize monetization, and optimize the Shopify app store page and post-install funnel.

Our clients say

I’ve worked with many consultants before, who are just in it to sign another client and make another dollar. Boaz is far from that type of person. There haven’t been many people in my career who I’ve worked with that “get it” quite like Boaz. He uses a data-driven approach and industry knowledge to provide strategies that work. He helped us optimize some areas of our business better than I could have imagined. I thought some of the projections he proposed to us were impossible, but we’ve actually outperformed these and are still on our way up. I couldn’t recommend Boaz more (unless you are a competitor, in which case he sucks…)

Jared Goetz, Founder & CEO, Zendrop

We had a great experience on our funnel optimization project. Boaz was instrumental in helping us improve our funnel, which ultimately led to doubling our conversion rate and tripling our sales.

Yotam Idan, Co-Founder and CEO, Weski

Boaz helped us build a cohesive digital funnel and improve our customer experience. He is a seasoned marketer who understood our brand positioning, value, and the competitive landscape.”

Zohar Gilad, Co-Founder and CEO, Instant Search +

Boaz and his team delivered a highly rigorous, professional, and impactful project to optimize our conversion funnel and we would not hesitate to recommend Convert 2x to other businesses looking to realize exponential returns.”

Hannah Feldman, Co-Founder, Kidadl
Accelerate your app's growth rate
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