Shopify app growth agency · since 2018We help Shopify apps grow fast

App store SEO and AEO, Google Ads, Shopify Ads, Meta Ads, pricing and monetization, and funnel optimization. 100+ Shopify apps over 7 years.

3×
Shopify search installs
App store SEO and AEO · +100 free installs/mo
5.6×
return on ad spend
Google Ads · $0.07 avg CPC
⅓
cost per install
Shopify Ads · suggested keywords
4.5×
Shopify MRR in 5 months
Pricing & monetization · $100K → $450K

Trusted by 100+ Shopify apps

Zendrop logoZendropAcquired
AutoDS logoAutoDSAcquired
Visually logoVisually
AdScale logoAdScale
Rep AI logoRep AI
Dondy logoDondyAcquired
Quiz Kit logoQuiz Kit
Adoric logoAdoric
VanChat logoVanChat
Claspo logoClaspo
Attribuly logoAttribuly
BTA Appointment Booking (BookThatApp) logoBookThatApp
Quizell logoQuizell
Tevello logoTevello
Apptile logoApptile
Sumtracker logoSumtracker
AdGPT logoAdGPT
Dialogue logoDialogue
Vimmi logoVimmi
Datadrew logoDatadrew
Bold Subscriptions logoBold Subscriptions
LimeSpot logoLimeSpotAcquired
SA Variant Image Automator logoVariant Image
Shipduo logoShipduo
Productifi logoProductifi
Langify logoLangify
Cloudinary logoCloudinaryUnicorn
Bold AI Upsell & Cross-Sell logoBold Upsell
Kaktus Bundles logoKaktus Bundles
Slider Revolution logoSlider Revolution
Hyperspeed logoHyperspeed
Easyteam logoEasyteam
Easy Wholesale Lock for B2B (Easy Lockdown) logoEasy Lockdown
accessiBe logoaccessiBe
Kaktus PreOrder Now logoKaktus PreOrder
iCart logoiCart
Duplify logoDuplify
TrackiPal logoTrackiPalAcquired
CS Amazon Integration & Sync logoCS Amazon
Gift Reggie logoGift Reggie
LionWheel logoLionWheel
60seconds logo60seconds
Geo:Pro logoGeo:ProAcquired
SalesPop logoSalesPop
Native Subscriptions logoNative Subscriptions
Coretava (formerly GamiPhy) logoCoretava
Vanga logoVangaAcquired
ASK BOSCO logoASK BOSCO
Bitrecs logoBitrecs
Falcon Post Purchase Offers logoFalcon
Wish4 Vibe Coding AI Builder logoWish4
Fast Simon logoFast Simon
InstantSearch+ (now Fast Simon) logoInstantSearch+
Cymulate logoCymulateAcquired
Bringg logoBringgUnicorn
Guardio logoGuardioUnicorn
Butterwire logoButterwireAcquired
WeSki logoWeSki
Medraft logoMedraft
Kai logoKai

All Shopify apps we've worked with, by category →

Why Convert2x

The Shopify app growth experts

We've grown Shopify apps, and only Shopify apps, since 2018. 100+ clients, with results like 3× Shopify search installs from SEO, 5.6× return on Google Ads, install costs cut to ⅓ on Shopify Ads, and Shopify MRR multiplied 4.5× through pricing and monetization.

Convert2x was founded by Boaz Lantsman, a repeat founder and growth expert: head of growth at a B2B startup acquired by DocuSign for ~$100M.

Boaz also built Prys.io, a Shopify app data-driven growth platform powered by end-to-end revenue attribution. Prys.io data and growth features power all Convert2x projects.

Explore Prys.io →

Boaz shares his Shopify app growth knowledge in his Medium articles, his Shopify app growth channel on YouTube, and frequent posts on LinkedIn.

2018working with Shopify apps since
100+Shopify app clients
Boaz Lantsman, Founder of Convert2x and Prys
Boaz Lantsman
Founder, Convert2x & Prys
There haven't been many people in my career who 'get it' quite like Boaz. He uses a data-driven approach to provide strategies that work. I thought some of the projections he proposed were impossible — we've actually outperformed them and are still on our way up.
Jared Goetz · Founder & CEO, Zendrop
Jared Goetz, Founder & CEO, Zendrop
À la carte services

Pick exactly what your app needs

Every service is standalone, priced flat, and run by the team that's done it for 100+ Shopify apps.

Google Ads

$1K/mo + media

We are experts in Google Ads for Shopify apps. We use advanced Google Ads AI campaigns and feed them precise conversion values via Prys.

Learn more about Google Ads for Shopify apps →
Past result: 5.6× ROAS at $0.07 avg CPC

Shopify Ads

$1K/mo + media

We create the optimal campaign structure, optimize the campaigns, and grow keyword coverage.

Learn more about Shopify app store ads →
Past result: 2× installs from suggested keywords

Meta Ads

$1K/mo + media

We manage Meta's Maximize ROAS campaigns (its most advanced AI, optimizing for revenue rather than installs) and feed them precise conversion events and values via Prys.

Learn more about Meta ads for Shopify apps →

App Store SEO and AEO

$2K one-time · delivered in 1 week

Merchants search the Shopify App Store, and they ask AI. One listing can win both. Keyword prioritization + full listing copy optimization, then a measurement and iteration round.

Learn more about Shopify app store SEO and AEO →
Past result: 3× Shopify search installs, +100 free installs/mo

Pricing & Monetization

Scoped per app

Monetization model, monetization flow, price modelling and optimization, and pricing presentation.

Learn more about Shopify app pricing & monetization →
Past result: $100K → $450K Shopify MRR in 5 months

Funnel Optimization

Scoped per app

Install-to-subscribe flow, onboarding flow, dashboard, and in-trial communication.

Learn more about Shopify app funnel optimization →
Past result: 2× conversion rate on full-funnel projects
Media budgets depend on your app and space: we size them together on the first call.
Or hand us your growth

The full growth project

Everything above in one program: Google Ads, Shopify Ads, SEO, funnel optimization, and pricing & monetization.

Phase 1 · 2 weeks

Growth plan

  • Company, product, customers, use cases
  • Funnel overview & traffic sources
  • Current SEO and AEO, ads, app card & listing
  • Pricing, post-install flow, onboarding, dashboard
  • Top competitors' listings, pricing, funnels
  • Optimization plan + growth potential analysis
Deliverable: Growth plan + growth potential analysis
Phase 2 · 2 months

Execution

  • Google Ads & Shopify Ads (2 months each, then ongoing)
  • App store page optimization for SEO, AEO and CTR
  • App store visuals
  • Pricing & monetization optimization
  • Post-install flow & onboarding optimization
  • Dashboard improvements
  • In-trial communication
Deliverable: Growth plan execution: optimized funnel, pricing, SEO and AEO, Shopify Ads & Google Ads
Phase 3 · ongoing

Ads management

  • Google Ads optimization & expansion, inc. Google Ads AI campaigns
  • Shopify Ads optimization & expansion
  • Monthly reporting
Deliverable: Profitable growth via ads
Project scope and fees depend on your app's stage and Shopify MRR. Smaller apps get a bundled rate, and pricing & monetization work is optional. We'll give you an exact number on the first call.
Get a project quote
"Boaz was instrumental in helping us improve our funnel — doubling our conversion rate and tripling our sales."
Yotam Idan · Co-Founder & CEO, Weski
"A seasoned marketer who understood our brand positioning, value, and the competitive landscape."
Zohar Gilad · Co-Founder & CEO, Instant Search+
"A highly rigorous, professional, and impactful project to optimize our conversion funnel."
Hannah Feldman · Co-Founder, Kidadl
Our unfair advantage

Every project runs on Prys.io

Convert2x built Prys, a Shopify app growth platform with end-to-end revenue attribution. Every keyword we target, organic or paid, is tracked to the revenue it generates.

Prys sends deep-funnel events and their values (installs, trials, subscriptions, upgrades) to Google Ads and Meta Ads, so AI campaigns optimize on real money instead of installs. No other Shopify app agency can close that loop. We can, because we built the platform that does it.

Prefer DIY? Use Prys directly.

App store SEO and AEO, ads attribution, and funnel analytics, self-serve, on your own data.

Explore Prys →

Claim your free growth assessment

On the call we'll cover:

  • Your app's current growth engine and targets
  • Where your biggest multiplier is hiding: SEO and AEO, ads, funnel, or pricing
  • Which à la carte service (or full growth project) fits your stage
  • An exact quote, on the call